Reports and Meeting Content
As the rollout of ABA’s Driving Attendance study continues, all presentation materials and recordings can be found here, as well as case examples and selected previously published ABA content related to marketing and audiences.
Early Findings Webinar - Part I
Slide Deck
Webinar Recording
Early Findings Webinar - Part II
Webinar Recording
Slide Deck
Rebuilding the Base: A Case Study on San Francisco Opera
Recap Coming Soon
Slide Deck
Webinar Recording
Insights from Capacity Interactive
Recap coming soon
Slide Deck
Webinar Recording
Quantitative Findings
Genre Reports
Dance
Symphonic/Chamber
Opera
Theatre
