Returning to In-Person

With cautious optimism, many arts organizations are hoping to welcome people back to their stages, halls, and galleries in the coming months. Our recent Arts Executive Poll surveyed leaders on their plans for a return to in-person audiences and visitors.

Highlights from the survey include:

• Many arts leaders are skeptical about the ability to host pre-COVID-19 capacity crowds in 2021.

• Perhaps due to lingering uncertainty, performing and visual arts organizations are both worries about their ability to sell subscriptions and memberships this year.

• Digital will continue to play a big role in audience engagement even once arts organizations return to full-capacity gatherings.