Addressing Business Model Constraints through Digital Innovation
March 2023
During the pandemic, Boston Baroque took the opportunity to accelerate digital innovation in order to overcome constraints associated with traditional, in-person delivery of classical music. The Advisory Board for the Arts has written a case study of Boston Baroque’s efforts to build a recurring digital revenue stream.
Click below to download our case study, which includes an overview of Boston Baroque’s efforts to:
Negotiate long-term digital rights with artists
Build content for in-person and digital audiences
Teach audiences to financially value digital content
Select and migrate digital platforms to align with strategy
Establish a niche with virtual audiences